http://contributionmarketing.wordpress.com/2007/04/11/traceable-bananas/ People are connected through, email, cell phones, IM, social networks and blogs. A new democracy is forming quickly. The rules of the game are changing. The power of the collective will start to influence us beyond the boundaries of Media/ICT.(web 2.0). People seek sustainability, contribution to their life and that of the community, transparancy and intrinsic product values. Contribution Marketing helps companies to transist from being focussed on growth(isolated) to being focussed on contribution(connected). Sun, 04 Oct 2009 19:06:27 +0000 http://wordpress.com/ hourly 1 http://contributionmarketing.wordpress.com/2007/04/11/traceable-bananas/#comment-742 The universal backchannel « Thu, 12 Apr 2007 09:01:56 +0000 http://contributionmarketing.wordpress.com/2007/04/11/traceable-bananas/#comment-742 [...] is becoming? The backchannel of our daily lives? Every object has a backchannel, every story, every product, every person, company and politician. Are Twitter and Jaiku creating the first human backchannel. [...] [...] is becoming? The backchannel of our daily lives? Every object has a backchannel, every story, every product, every person, company and politician. Are Twitter and Jaiku creating the first human backchannel. [...]

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