Nanette Alexander points Smartmobs readers to the website to look at.

She writes: “This is a nonprofit donation marketplace. There are a couple of things that make it worth watching. One, it is good way of giving dollars because you can decide where the money is going and two, they are building a social networking component to it. Right now, people can build profiles, wishlists, registries…essentially create an identity as an individual philanthropist. I imagine that in the future, the full networking capability will be added”.